WHERE THE WATER BREAKS
We partnered with Purple Mountain Observatory (PMO) to capture the split-second moment where control meets chaos. Showcasing their Autumn/Winter ’025 waterproof range, we crafted visual storytelling that highlights impact, release and the power of the elements.
Greg features throughout the campaign wearing selected pieces from the collection.
Our in house team and freelancers were on location to film in the tough conditions and provided the edit and colour grade in post production
PRODUCER/CLIENT: Joe Barrowclift
DIRECTOR: Tom Silvester
DOP: James A Willmott
PROD ASSIST: Charlie McCrae
EDITOR: Tom Arthur
COLOUR GRADE: Caitlin Amer
DRONE: Andrew Lawrence
KAYAKER: Greg Miller